Miscellaneous Projects
I have worn many hats in my career. I’ve been a graphic designer, product designer, experience designer, marketing director, communications director, and now a Director of Digital Experience. But what these titles don’t explain is the large variety of work that I have taken on over the years. I’ve made animated explainer videos. I’ve designed social media posts and ads. I’ve organized scavenger hunts and trivia nights. I designed booth graphics for huge pharmaceutical conferences. I’ve designed endless newsletters, brochures, websites, emails, one-pagers, white papers, and more. And I also have a ton of art-related hobbies. (Check them out here!)
Below I hope to give you an idea of the range of things I have worked to create.
Data Warehouse
At She Should Run, we make data-driven decisions. But that data existed across a variety of sources in a number of formats. With the help of a partnership with Rippleworks, who provided guidance and mentorship, I embarked upon the project of setting our organization up with a data warehouse. From the technology audit to the BigQuery launch, I managed the organization, creation, and implementation of our first data warehouse.
Data Dashboards
I use Salesforce, spreadsheets, BigQuery, Google Analytics, and Google Data Studio to build dashboards for reporting on our KPIs and initiatives.
2021 Year in Review
For our end-of-year fundraising campaign, we wanted to show supporters what 2021 looked like for us and highlight some key moments.
Representation wrapped
For our end of year fundraising campaign, I created a parody of Spotify Wrapped to show people how political representation looked in 2021 for our country.
Social Campaigns
I really enjoy social media because you can test a wide variety of creative campaigns at the quickest of speeds. And there’s built-in feedback to help you determine what works and what doesn't.
Website illustrations
Because I’m usually managing larger projects, I don’t always have the opportunity to create custom illustrations for everything. So when we redesigned the Curalate website in 2017, I was excited to take this on.